Cannabis executive to launch Green Beach Ventures

Los Angeles, California (PRWEB) February 25, 2015

Michael Herron has stepped down from his role as Chief Business Development Officer at a cannabis technology firm to lead his new own company at Green Beach Ventures LLC as their new Chief Executive Officer.

Green Beach Ventures LLC (‘GBV’) is a Nevada limited liability corporation with offices in California formed to lead a multi-tiered platform of cannabis-related businesses. The areas of focus include technology, pharmaceuticals and consumer goods.

“The cannabis industry over recent years has been growing by leaps and bounds. Many professional industry participants recognize that while the green rush may now be in full swing, it can’t last forever, and as such, the window of opportunity to stake one’s claim can quickly shut just as fast as it opened,” stated Michael Herron, founder of Green Beach Ventures.

According to ArcView Research in its “The State of Legal Marijuana Markets, 3rd Edition” report, the U.S. cannabis industry in 2014 grew by 74% up to $ 2.7 billion, up from $ 1.5 billion in 2013.

“Green Beach Ventures has been crafted similarly as a mutual fund portfolio manager would approach managing risk, through diversification between industries, company focuses, time and expected cash flow. By using a centralized management approach coupled with our combined experience in the investment, technology and cannabis industries, we believe we will improve operational efficiency, communications, and cost in order to maximize shareholder value through scalability throughout our brands,” said Herron.